ReTargeting: What is it and How Does it Works :www.sanbrains.com

What is Re-Targeting and How Does it Work? 

Let us start with knowing what exactly re-targeting means. As the word suggests, we target the customers who have already visited our website. it is basically of two types

1.Pixel-based retargeting.

2.List based retargeting.

So what is pixel based Retargeting?

Most of the popular websites employ pixel based retargeting to bring customers back for a second visit. It is entirely based on pixels. Thus the name. When a visitor visits your website then a pixel is placed on their browser making it cookied.

How pixel-based retargeting works?

It works when a customer visits your website and exit from the website. Now when the customer open some other website, the cookie alerts the previous websites he visited and thus the previous websites place their add on the present website they are surfing.

You might not be knowing the meaning but I bet that you have already come across it. Let me give an example you surfed the web for buying flight tickets, you have visited some abc.com to buy tickets and you have left the site without buying tickets. Now you have visited another website xyz.com to book a room, there will be a small image on xyz.com about abc.com which says that book your flight tickets for 20% discounts. This technique is called as pixel-based retargeting.

Pixel-based retargeting has so many benefits and it helps all the digital marketers to re-engage their customers. Some of the important benefits are:

1. Increases traffic
2. Generate better ROI
3. High conversion rate
4. It’s a lively act of reconnecting with customers
5. Promotes your brand

Every website craves for attention and traffic no matter how big or small it is. By employing the aforementioned retargeting tactics, you could see a rapid rise in the conversion rates. Remember only 2 out of every 100 persons who have visited your website turns your customers, so to better that rate we should use pixel-based retargeting.

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VIDEO MARKETING: A DIGITAL MARKETING REVOLUTION : www.sanbrains.com

VIDEO MARKETING: A DIGITAL MARKETING REVOLUTION

VIDEO MARKETING: what do you do when you want to buy a particular thing online? Let’s not think about others let’s think about yourself. You check for the product, you will thoroughly read and then we try to search videos about the same. There you are, yes you got it correct, videos play an important role when it comes to marketing.

So what does video marketing mean? Video marketing means marketing or promoting one’s brand through videos. Video marketing has more effect on users than other means of marketing. Not everyone likes reading, many of them love to watch and the same applies when it comes to the marketing sector. More than half of the users love video marketing as it is easy to understand.

As other marketing services, even it has many benefits some of them are

1. Videos boost information retention
2. Easy to reach mobile users
3. Provides more information in less time
4. Can turn even the lazy persons to buyers
5. Cost effective and produces better ROI
6. Brand awareness through videos
7. Easily accessible
8. Real-time feedback
9. Videos can be shared

It entertains the end users and influences them to buy your products. The video is a boon to the person who has a good knowledge on how to use it. A report suggests that 57% of online buyers use video marketing, So making a good video is necessary to market your product and has an immediate effect on customers. So how to build an effective strategy video? Don’t worry we are here to help you with that.

Why SanBrains?

Video marketing works wonders only when the videos are appropriate. Our trained and experienced digital marketing analysts at SanBrains understand your requirements, will plan and make the video which is short, entertaining and has all the information about the product. It makes end users to get attracted towards your services and help to build a client base for your firm.

About us and this blog

We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.

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Benefits of Using Whatsapp/SMS Marketing : www.sanbrains.com

WHATSAPP MARKETING: THE OTHER FACET OF WHATSAPP

WHATSAPP MARKETING: Every coin has two faces so does Whatsapp and it became an essential day to day life resource. It all depends upon us on how well we use a resource. According to a survey, almost 109 countries are using Whatsapp that means 60% of the world is using Whatsapp. So a successful businessman will surely think of promoting his brand through Whatsapp which reaches 60% of the world with just a tap. So if you want to be a successful businessman even you should promote your brand through Whatsapp/SMS marketing.

To start with Whatsapp/SMS marketing we need contacts not just hundreds or thousands, we need millions of contacts and how to gather these contacts is a big issue. Do not worry as our team is there to help you through whatsapp/sms marketing.

How actually Whatsapp/SMS marketing work is we write catchy/attractive lines that describe your business with a link in the description. Reader after going through the message will click on the link and it will redirect him to your website and eventually, he ends up being your customer.

So the benefits of using Whatsapp/SMS marketing are as follows

1. Build groups depending upon customer needs
2. A fast way of promoting your brand
3. Requires minimal or no cost
4. Can contact customers directly
5. Can attach videos, images and voice clips
6. Affordable and reliable
7. Reach customers globally
8. Make Whatsapp calls in case of queries
9. Result oriented

In today’s world of competition, we need to think smart and then work according to the plan to promote your brand. Everyone needs huge profits and the answer for huge profits is low investments. So invest with us for being the best among others.

Why SanBrains?

We at SanBrains not only promote your brand locally but also we promote it globally. We customize your needs and promote it through Whatsapp/SMS marketing. We ensure that your brand is reached to almost every user of Whatsapp. We filter the needs of different clients and act according to their needs. Our enthusiastic team ensures that you have customers from all over the world and thus making it a globally renowned brand.

About us and this blog

We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.

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Marketing Automation – “TOO COMPLEX TO HANDLE?”

Marketing Automation – “TOO COMPLEX TO HANDLE?” 

Marketing Automation: Marketing across platforms can prove to be a difficult task especially when you have a sizeable amount of data. Although you can come to terms with some manual strategies, they are often time taking. To overcome this, we offer you Marketing Automation. It enables you to have an immaculate transition across the platforms where you can partition your audience, build an ecosystem and personalize the client’s experience. This is time saving to boot.

SanBrains believes in an ideology that rather than blindly dumping your content on various platforms, you’re better off building on a couple of platforms to start with and then take it from there. Our team of experts assist you in choosing the right platform for your content thus paving paths to further progress like engaging target audience, building leads and working towards business goals. A decade ago digital marketing was only confined to banner ads, Google AdWords and email marketing but we’ve come a long way. Marketing automation may seem simple enough and user-friendly but, it takes a level of expertise to implement and attain tangible results. Now that we have set up an appropriate platform to showcase your content, we try and integrate it with other platforms in a seamless manner.

With wave after wave of digital marketing, it’s getting complex by the day. We employ the following methods to try and reduce it.

• Automate the repetitive tasks
• Optimize your efforts
• Reduce human error
• Marketing calendar
• Planning and budgeting
• Increased efficiency
• Faster revenues
• Workflow

Although Marketing Automation has been around since the 80’s we bring an element of real-time to it to compensate the large amount of data available. SanBrains also offers you help when it comes to unsuccessful contact by not letting those leads diminish. We create a tailored experience for the user enticing into more conversions.

Contact us : 

Sanbrains era technologies pvt ltd 

512,Manjeera trinity corporate , 

JNTU - Hitech city road

KPHB,Hyderabad-500072

Email: info@sanbrians.com

Website: www.sanbrains.com

Blog : http://www.sanbrains.com/blog/