CONTENT MARKETING – THE DIFFERENT LAYERS OF EDITING
Content Marketing: Creating content is a hard enough job let alone going through it over and over again to spot the minute mistakes that have crept in. It’s only normal to make mistakes and when you’ve put so much effort into building the body of the article, mishaps are bound to happen. This is where the expertise of a professional editor comes into play in order to make your content an immaculate masterpiece it deserves to be. The job of an editor is to meticulously run through a document multiple number of times until it takes the best possible shape.
At SanBrains, editing comes in different layers. To start off, we go through the entire content comprehending the plot. And if it is lacking in something, we bring it to your attention minding the particulars. The editor will be available 24/7 to answer your queries and if you’re having trouble putting your thoughts into words, you’ll be guided through it. We check the relevancy of your content with the actual plot line. We call this Substantive Editing.
Onto Line Editing, where we dig into your content to find the ever-present grammatic errors, punctuations, sentence formations etc. Through this, we aim to gain precision, consistency and a level of clarity. Nothing puts off your reader more than that comma you somehow managed to intrude.
Proofreading is the last level of our distinguished editing services. It is vital that you proofread before your content goes out for publication to make sure it doesn’t contain any silly mistakes typos, missing words etc.
Although editing is time-consuming and tiring at times, we take utmost care that your content is well described and put in simple terms making it easier for the reader. Our editing services cover a lot of things ranging from your simple story-telling novels to the complex technical content.
About us and this blog
We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.
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